Technology comparison

Custom Banners for WordPress vs Facebook

A side by side look at reach, regional footprint and where each widgets technology actually wins, built from live detections across millions of websites.

VS
Custom Banners for WordPress
Custom Banners for WordPress
Widgets
2.1K
websites tracked
Top market
Denmark
Over-indexes in
25 markets
Facebook
Facebook
Widgets
16.8M
websites tracked
Top market
United States
Over-indexes in
25 markets
💡

The short version. Facebook has roughly 8119x more sites overall (2.1K vs 16.8M). But the split flips by market: Custom Banners for WordPress over-indexes in Denmark, Israel and Greece, while Facebook runs the majority in Ireland, France and Austria. Which one fits depends far more on your market than on raw totals.

Head to head

Where each technology comes out ahead, by dimension

Metric
Custom Banners for WordPress
Facebook
Websites tracked
2,068
16,790,153Leads
Category
Widgets
Widgets
Markets it over-indexes
25
25
Strongest single market
Denmark (227)
United States (1.4M)

Who leads each market

Share of the two technologies per country. The marker is Custom Banners for WordPress's 0% global share, so bars past it lean Custom Banners for WordPress.

Custom Banners for WordPressFacebook
🇷🇺Russian Federation
186.1K
🇧🇷Brazil
268.2K
🇮🇹Italy
470.7K
🇵🇱Poland
301.6K
🇪🇸Spain
274.6K
🇳🇱Netherlands
402K
🇮🇳India
237.9K
🇦🇺Australia
298.2K
🇬🇧United Kingdom
601.3K
🇨🇦Canada
312.9K
🇺🇸United States
1.4M
🇩🇪Germany
945.1K
🇯🇵Japan
223.5K
🇫🇷France
501.5K
Country reflects each site's detected country signal (primary country or ccTLD).

Where to build

Building an app, theme or agency around one technology? This is where its sites actually concentrate.

Custom Banners for WordPress

Build for Custom Banners for WordPress

Markets where Custom Banners for WordPress punches above its global share
🇩🇰Denmark0%227 sites
🇮🇱Israel0%28 sites
🇬🇷Greece0%38 sites
🇷🇺Russian Federation0%81 sites
🇭🇺Hungary0%32 sites
🇸🇮Slovenia0%8 sites
🇨🇱Chile0%14 sites
Facebook

Build for Facebook

Markets where Facebook is overwhelmingly the default
🇮🇪Ireland100%47.3K sites
🇫🇷France100%501.5K sites
🇦🇹Austria100%117.1K sites
🇰🇷Korea100%35.4K sites
🇳🇿New Zealand100%59.9K sites
🇸🇬Singapore100%28.4K sites
🇯🇵Japan100%223.5K sites
Opportunity signal

United States is the most one-sided market in this comparison: 1.4M Facebook sites to 111 on Custom Banners for WordPress, a 100% split. For a new project there, the ecosystem, plugins and talent all point one way.

Which should you choose

A quick read based on reach and regional traction

Custom Banners for WordPressChoose Custom Banners for WordPress if

  • You sell into Denmark, Israel and Greece, where it has real traction.
  • You value where it concentrates its footprint over sheer volume.
  • Your team is already invested in the Custom Banners for WordPress stack.

FacebookChoose Facebook if

  • You operate in Ireland, France and Austria, its heartland.
  • You want the larger install base (16.8M sites) and a bigger ecosystem.
  • Your team is already invested in the Facebook stack.

Export the websites behind either technology

Get the sites using Custom Banners for WordPress or Facebook with emails, socials and country filters.

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