Technology comparison

Widgets on Pages vs Facebook

A side by side look at reach, regional footprint and where each widgets technology actually wins, built from live detections across millions of websites.

VS
Widgets on Pages
Widgets on Pages
Widgets
7.5K
websites tracked
Top market
Germany
Over-indexes in
13 markets
Facebook
Facebook
Widgets
16.8M
websites tracked
Top market
United States
Over-indexes in
37 markets
💡

The short version. Facebook has roughly 2239x more sites overall (7.5K vs 16.8M). But the split flips by market: Widgets on Pages over-indexes in Germany, Ireland and Switzerland, while Facebook runs the majority in Korea, Viet Nam and Taiwan. Which one fits depends far more on your market than on raw totals.

Head to head

Where each technology comes out ahead, by dimension

Metric
Widgets on Pages
Facebook
Websites tracked
7,500
16,790,153Leads
Category
Widgets
Widgets
Markets it over-indexes
13
37
Strongest single market
Germany (1.4K)
United States (1.4M)

Who leads each market

Share of the two technologies per country. The marker is Widgets on Pages's 0% global share, so bars past it lean Widgets on Pages.

Widgets on PagesFacebook
🇩🇪Germany
945.1K
🇷🇺Russian Federation
186.1K
🇬🇧United Kingdom
601.3K
🇮🇹Italy
470.7K
🇦🇺Australia
298.2K
🇳🇱Netherlands
402K
🇯🇵Japan
223.5K
🇺🇸United States
1.4M
🇨🇦Canada
312.9K
🇵🇱Poland
301.6K
🇮🇳India
237.9K
🇫🇷France
501.5K
🇪🇸Spain
274.6K
🇧🇷Brazil
268.2K
Country reflects each site's detected country signal (primary country or ccTLD).

Where to build

Building an app, theme or agency around one technology? This is where its sites actually concentrate.

Widgets on Pages

Build for Widgets on Pages

Markets where Widgets on Pages punches above its global share
🇩🇪Germany0%1.4K sites
🇮🇪Ireland0%54 sites
🇨🇭Switzerland0%107 sites
🇷🇺Russian Federation0%119 sites
🇩🇰Denmark0%63 sites
🇦🇹Austria0%67 sites
🇬🇧United Kingdom0%314 sites
Facebook

Build for Facebook

Markets where Facebook is overwhelmingly the default
🇰🇷Korea100%35.4K sites
🇻🇳Viet Nam100%90.3K sites
🇹🇼Taiwan100%43.6K sites
🇹🇷Turkey100%85K sites
🇧🇷Brazil100%268.2K sites
🇮🇩Indonesia100%60.2K sites
🇮🇱Israel100%45.7K sites
Opportunity signal

United States is the most one-sided market in this comparison: 1.4M Facebook sites to 662 on Widgets on Pages, a 100% split. For a new project there, the ecosystem, plugins and talent all point one way.

Which should you choose

A quick read based on reach and regional traction

Widgets on PagesChoose Widgets on Pages if

  • You sell into Germany, Ireland and Switzerland, where it has real traction.
  • You value where it concentrates its footprint over sheer volume.
  • Your team is already invested in the Widgets on Pages stack.

FacebookChoose Facebook if

  • You operate in Korea, Viet Nam and Taiwan, its heartland.
  • You want the larger install base (16.8M sites) and a bigger ecosystem.
  • Your team is already invested in the Facebook stack.

Export the websites behind either technology

Get the sites using Widgets on Pages or Facebook with emails, socials and country filters.

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