Oracle BlueKai is a company active in the field of marketing and advertising since 2007. It provides a sophisticated platform for the purpose of data management and execution of campaigns across different channels. It is widely used for the activation of digital campaigns. Oracle BlueKai’s objective is to enable businesses to target their audience, deliver highly personalized experiences and engage them. It helps with the assembly and unification of advertising data. It also has an Oracle data marketplace available. It also helps businesses examine inventories and user profiles. Oracle BlueKai is recognized for its detailed pre-campaign and post-campaign analytics as well.
3,638
websites using Oracle BlueKai
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Websites using Oracle BlueKai by countrymarket share · top 8 countries
🇺🇸United States
🇮🇹Italy
🇯🇵Japan
🇬🇧United Kingdom
🇷🇴Romania
🇪🇸Spain
🇦🇹Austria
🇲🇽Mexico
0%0.6%1.3%1.9%2.5%
Websites using Oracle BlueKai by industrydetected industries
Movies & TV23%
Sports20%
Entertainment20%
Technology & Computing12%
Real Estate12%
Telecommunications12%
Websites using Oracle BlueKai
showing 25 of 3,638| Website | Country | Industry | Size | Founded | |
|---|---|---|---|---|---|
| 🇺🇸US | Technology & Computing | 10001+ | 1983 | ||
| 🇺🇸US | Automotive | 10001+ | 1957 | ||
| 🇺🇸US | Agriculture & Farming | 5001-10000 | 2015 | ||
| 🇹🇷TR | Movies & TV | 501-1000 | 1950 | ||
| 🇹🇷TR | Logistics & Shipping | 1-10 | - | ||
| 🇺🇸US | Hardware & Electronics | 1001-5000 | 1964 | ||
| 🇷🇴RO | Staffing & Recruitment | 201-500 | - | ||
| 🇪🇸ES | Technology & Computing | 1-10 | - | ||
| 🇹🇷TR | Movies & TV | 11-50 | 2003 | ||
| 🇵🇪PE | Movies & TV | 501-1000 | 1839 | ||
| 🇮🇹IT | - | 1-10 | - | ||
| 🇮🇳IN | Movies & TV | 1001-5000 | 1989 | ||
| 🇺🇸US | Business & Finance | 201-500 | 2012 | ||
| 🇨🇴CO | Gambling & Betting | 51-200 | 2017 | ||
| 🇲🇽MX | Banking | 10001+ | 1884 | ||
| 🇬🇹GT | Telecommunications | 1001-5000 | 2001 | ||
| 🇲🇽MX | Business & Finance | 501-1000 | 2014 | ||
| 🇨🇴CO | Telecommunications | 10001+ | 1998 | ||
| 🇺🇸US | Non-profit & Charity | 501-1000 | 1946 | ||
| 🇺🇸US | Automotive | 10001+ | 1996 | ||
| 🇵🇰PK | Movies & TV | 5001-10000 | - | ||
| 🇮🇩ID | Education | 201-500 | - | ||
| 🇵🇪PE | Movies & TV | 11-50 | 2009 | ||
| 🇺🇸US | Non-profit & Charity | 51-200 | 1931 | ||
| 🇵🇰PK | Software Development | 51-200 | 2008 |
Showing 25 of 3,638 websitesGet the full list →
Frequently asked
What is Oracle BlueKai?›
Oracle BlueKai is a leading data management platform (DMP) that allows marketers to collect, store, and utilize data to deliver personalized marketing campaigns. It enables businesses to unify their audience data, gain actionable insights, and target the right customers across various channels and devices.
How does Oracle BlueKai benefit marketers?›
Oracle BlueKai helps marketers make data-driven decisions to improve customer engagement and ROI. With its sophisticated audience segmentation and targeting capabilities, it allows marketers to personalize customer experiences, deliver more relevant ads, and optimize marketing campaigns across multiple channels.
What types of data can be collected and managed with Oracle BlueKai?›
Oracle BlueKai collects and manages various types of data, including first-party data (e.g., customer data from CRM systems, website, and mobile apps), second-party data (e.g., data shared from strategic partners), and third-party data (e.g., data purchased from data providers). This enables marketers to create comprehensive audience profiles for more effective targeting and personalization.
Is Oracle BlueKai compliant with data privacy regulations?›
Yes, Oracle BlueKai is committed to data privacy and security compliance. It adheres to stringent data protection standards and helps businesses comply with various data privacy regulations such as GDPR and CCPA by providing tools to manage consent, data preferences, and data deletion requests.
Can Oracle BlueKai integrate with other marketing tools and platforms?›
Oracle BlueKai offers seamless integration with various marketing tools and platforms like Oracle Marketing Cloud, Oracle Responsys, Oracle Eloqua, and more. Moreover, it allows businesses to connect with their preferred marketing solutions through APIs and partnerships, making it easy to unify and leverage their data across different marketing channels.
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