Comparison Google Ads Conversion Tracking vs Site Kit

Google Ads Conversion Tracking is a popular Google tool commonly used by businesses to gain access to detailed information about customer interaction with the ads displayed. It is available for free. It enables its users to gain access to vital information and empowers them to make data-backed decisions. Google Ads Conversion Tracking also enables its users to target the right audience and increase the rate of conversion. It is available for viewing on the cross-device and cross-browser basis as well. Google Ads Conversion Tracking helps its users track website actions, phone calls and local actions effectively. It also adheres to strict security standards.

Site Kit is a plugin available for WordPress. It is made available by Google. It empowers users to learn more about their visitors and use the information for improving the performance of their websites. It provides convenience in the process of deployment and management of insights. It allows WordPress site owners to rely on critical Google tools to get accurate and reliable information. Site Kit provides easy-to-understand statistics on the dashboard. It comes with informative metrics for the site and individual posts. It supports the use of Google Search Console, Analytics, AdSense, PageSpeed Insights, Tag Manager and Optimize. It also provides convenience in the management of granular permissions.