Comparison Izooto vs AddThis

Izooto is a company based in Seattle, Washington. It was founded in 2016 It works with publishers and retailers to deliver high-quality advertising services. It operates mainly in the area of audience marketing. It provides a platform that enables businesses to increase the rate of audience engagement and retention. Izooto provides automation of customer engagement. It is used by marketers for reducing their dependency on Facebook and Google. Izooto providers marketers with different types of notification features such as website push notifications, mobile application notifications and messenger notifications. It provides automation for segmentation and targeting. It also offers recommendations for content along with analysis and tracking of performance.

AddThis is a privately held company founded in 2004. It is an industry leader in the field of website marketing tools. It works on an artificial platform known as the AddThisAudience Intelligence platform. It offers a wide range of share buttons such as share buttons and follow buttons. Its share buttons include a floating share bar, inline share buttons, extending share buttons and a share button popup. Its follow buttons are available for free and can be customized and used for analytics as well. AddThis also provides a link promotion popup and slider along with a list building popup and slider. It is available as a CMS plugin for popular platforms like WordPress.