Comparison Snowplow Analytics vs ExactMetrics

Snowplow Analytics is a company active in the industry of technology. It was started in 2012 and is based in London, England. It is known for offering high-quality solutions for analytics. It serves as a sophisticated platform with expertise in the area of behavioural data. Its objective is to provide a high level of control to organizations and help resolve difficult data challenges efficiently. Snowplow Analytics provides useful solutions such as advanced analytics with scope for customization, AI/ML and composable CDP. It is available as a free demo and provides a guided walkthrough to help users get acquainted with its tools and features.

ExactMetrics is a plugin based on Google Analytics. Its founders are Syed Balkhi and Chris Christoff. WordPress users widely use it. It was formerly known by the name ‘Google Analytics Dashboard for WordPress’ (GADWP). The plugin is used to simplify the process of analysis for new users. ExactMetrics offers fast-performing Google Analytics tracking features. It provides an informative dashboard for WordPress that provides data-driven insights through Google Analytics reports. It provides real-time statistics on visitors and offers detailed information. It also provides reliable insights for posts, products and pages. It provides Google Optimize for A/B testing and supports integrations with one 1-click.