IHS Markit Digital vs Facebook
A side by side look at reach, regional footprint and where each widgets technology actually wins, built from live detections across millions of websites.
The short version. Facebook has roughly 91394x more sites overall (185 vs 16.9M). But the split flips by market: IHS Markit Digital over-indexes in Australia, Singapore and Germany, while Facebook runs the majority in France, Netherlands and Brazil. Which one fits depends far more on your market than on raw totals.
Head to head
Where each technology comes out ahead, by dimension
Who leads each market
Share of the two technologies per country. The marker is IHS Markit Digital's 0% global share, so bars past it lean IHS Markit Digital.
Where to build
Building an app, theme or agency around one technology? This is where its sites actually concentrate.
Build for IHS Markit Digital
Build for Facebook
United States is the most one-sided market in this comparison: 1.5M Facebook sites to 3 on IHS Markit Digital, a 100% split. For a new project there, the ecosystem, plugins and talent all point one way.
Which should you choose
A quick read based on reach and regional traction
Choose IHS Markit Digital if
- ✓You sell into Australia, Singapore and Germany, where it has real traction.
- ✓You value where it concentrates its footprint over sheer volume.
- ✓Your team is already invested in the IHS Markit Digital stack.
Choose Facebook if
- ✓You operate in France, Netherlands and Brazil, its heartland.
- ✓You want the larger install base (16.9M sites) and a bigger ecosystem.
- ✓Your team is already invested in the Facebook stack.
Export the websites behind either technology
Get the sites using IHS Markit Digital or Facebook with socials, country and industry filters.