Technology comparison

Wix Bookings vs Facebook

A side by side look at reach, regional footprint and where each widgets technology actually wins, built from live detections across millions of websites.

VS
Wix Bookings
Wix Bookings
Widgets
905.8K
websites tracked
Top market
United States
Over-indexes in
7 markets
Facebook
Facebook
Widgets
16.8M
websites tracked
Top market
United States
Over-indexes in
43 markets
💡

The short version. Facebook has roughly 19x more sites overall (905.8K vs 16.8M). But the split flips by market: Wix Bookings over-indexes in Switzerland, Singapore and United Kingdom, while Facebook runs the majority in Iran, Russian Federation and Viet Nam. Which one fits depends far more on your market than on raw totals.

Head to head

Where each technology comes out ahead, by dimension

Metric
Wix Bookings
Facebook
Websites tracked
905,828
16,785,390Market leader
Category
Widgets
Widgets
Markets it over-indexes
7
43
Strongest single market
United States (100.6K)
United States (1.4M)

Who leads each market

Share of the two technologies per country. The marker is Wix Bookings's 5% global share, so bars past it lean Wix Bookings.

Wix BookingsFacebook
🇬🇧United Kingdom
601K
🇨🇦Canada
312.8K
🇺🇸United States
1.4M
🇦🇺Australia
298.1K
🇫🇷France
501.4K
🇧🇷Brazil
268.2K
🇮🇳India
237.5K
🇩🇪Germany
944K
🇳🇱Netherlands
401.9K
🇯🇵Japan
223.5K
🇪🇸Spain
274.5K
🇮🇹Italy
470.7K
🇵🇱Poland
301.5K
🇷🇺Russian Federation
186.1K
Country reflects each site's detected country signal (primary country or ccTLD).

Where to build

Building an app, theme or agency around one technology? This is where its sites actually concentrate.

Wix Bookings

Build for Wix Bookings

Markets where Wix Bookings punches above its global share
🇨🇭Switzerland9%14.8K sites
🇸🇬Singapore8%2.4K sites
🇬🇧United Kingdom7%44.3K sites
🇨🇦Canada7%23K sites
🇺🇸United States7%100.6K sites
🇳🇿New Zealand6%4K sites
🇦🇺Australia6%18.1K sites
Facebook

Build for Facebook

Markets where Facebook is overwhelmingly the default
🇮🇷Iran100%24.8K sites
🇷🇺Russian Federation100%186.1K sites
🇻🇳Viet Nam100%90.3K sites
🇷🇸Serbia100%23.8K sites
🇵🇱Poland99%301.5K sites
🇸🇰Slovakia99%64.5K sites
🇺🇦Ukraine99%50.9K sites
Opportunity signal

United States is the most one-sided market in this comparison: 1.4M Facebook sites to 100.6K on Wix Bookings, a 93% split. For a new project there, the ecosystem, plugins and talent all point one way.

Which should you choose

A quick read based on reach and regional traction

Wix BookingsChoose Wix Bookings if

  • You sell into Switzerland, Singapore and United Kingdom, where it has real traction.
  • You value where it concentrates its footprint over sheer volume.
  • Your team is already invested in the Wix Bookings stack.

FacebookChoose Facebook if

  • You operate in Iran, Russian Federation and Viet Nam, its heartland.
  • You want the larger install base (16.8M sites) and a bigger ecosystem.
  • Your team is already invested in the Facebook stack.

Export the websites behind either technology

Get the sites using Wix Bookings or Facebook with socials, country and industry filters.

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