Advertiser Tracking

31 technologies in this category

Every Advertiser Tracking technology tracked by Ful.io, ranked by how many websites use each one. Explore the tools in this category and see which platforms lead the market.

TikTok Conversion Tracking Pixel and Nielsen together are used by about 43.12% of all Advertiser Tracking websites Ful.io tracks across 31 technologies. TikTok Conversion Tracking Pixel alone runs roughly 22.60% and Nielsen 20.52%.

375,578
websites tracked
across 31 Advertiser Tracking technologies
Advertiser Tracking websites by countrymarket share · top 8 countries
🇨🇳China
23%
🇺🇸United States
15%
🇩🇪Germany
7%
🇩🇰Denmark
3.1%
🇬🇧United Kingdom
2.9%
🇮🇹Italy
2.3%
🇧🇷Brazil
2%
🇪🇸Spain
1.7%
0%6.3%13%19%25%
Advertiser Tracking category sharetop 10 technologies
TikTok Conversion Tracking Pixel · 23%Nielsen · 21%comScore · 20%K50 · 17%WP Advanced Ads · 6.4%Pixel Caffeine · 3.8%ByteDance · 2.1%Tapfiliate · 1%Heylink · 0.9%FirstPromoter · 0.8%Others (21) · 5%23%TIKTOK CONVE
TikTok Conversion Tracking Pixel23%
Nielsen21%
comScore20%
K5017%
WP Advanced Ads6.4%
Pixel Caffeine3.8%
ByteDance2.1%
Tapfiliate1%
Heylink0.9%
FirstPromoter0.8%
Others (21)5%

All Advertiser Tracking technologies

TechnologyMarket shareWebsites
TikTok Conversion Tracking Pixel84,895
Nielsen77,061
comScore75,085
K5063,618
WP Advanced Ads23,943
Pixel Caffeine14,254
ByteDance7,992
Tapfiliate3,755
Heylink3,242
FirstPromoter3,132
FC2 Analyzer3,116
Pixalate2,761
Kochava2,248
SearchForce2,231
Kwai Conversion Tracking2,180
LeadDyno1,954
PartnerStack1,209
Snap Pixel for Shopify714
OSI Tracker645
PageFair430
Placed291
Bizo Insights229
SpotEffects193
Fluid Ads112
Orbee72
Ecomtrack54
Fospha53
WeCanTrack53
ItsUp30
Interclick17
Showing all 30 of 31 technologies