Tag Managers

26 technologies in this category

Every Tag Managers technology tracked by Ful.io, ranked by how many websites use each one. Explore the tools in this category and see which platforms lead the market.

Google Tag Manager and Matomo Tag Manager together are used by about 82.35% of all Tag Managers websites Ful.io tracks across 26 technologies. Google Tag Manager alone runs roughly 75.70% and Matomo Tag Manager 6.65%.

5,547,854
websites tracked
across 26 Tag Managers technologies
Tag Managers websites by countrymarket share · top 8 countries
🇺🇸United States
9.7%
🇩🇪Germany
5.3%
🇬🇧United Kingdom
3.3%
🇵🇱Poland
3.2%
🇳🇱Netherlands
3.1%
🇫🇷France
3%
🇯🇵Japan
2.8%
🇮🇹Italy
2.6%
0%2.5%5%7.5%10%
Tag Managers category sharetop 10 technologies
Google Tag Manager · 76%Matomo Tag Manager · 6.6%Signal · 5.7%DuracellTomi Google Tag Manager · 3.5%Zaraz · 2.9%Adobe Experience Platform Launch · 0.9%Adobe Dynamic Tag Management · 0.9%Adobe DTM · 0.9%Adobe Launch · 0.8%Tealium · 0.6%Others (16) · 1.4%76%GOOGLE TAG M
Google Tag Manager76%
Matomo Tag Manager6.6%
Signal5.7%
DuracellTomi Google Tag Manager3.5%
Zaraz2.9%
Adobe Experience Platform Launch0.9%
Adobe Dynamic Tag Management0.9%
Adobe DTM0.9%
Adobe Launch0.8%
Tealium0.6%
Others (16)1.4%

All Tag Managers technologies

TechnologyMarket shareWebsites
Google Tag Manager4,199,846
Matomo Tag Manager368,833
Signal315,594
DuracellTomi Google Tag Manager195,664
Zaraz163,082
Adobe Experience Platform Launch50,796
Adobe Dynamic Tag Management48,516
Adobe DTM47,854
Adobe Launch42,083
Tealium35,535
Ensighten23,173
Piwik PRO15,423
Piwik PRO Core15,339
Yahoo! Tag Manager10,035
Elevar5,783
Datalicious Supertag2,216
CrownPeak1,982
Tag Commander1,716
Commanders Act TagCommander1,708
Freshpaint1,620
Yottaa926
Niddocks GTM105
Anowave Google Tag Manager Enhanced Ecommerce Tracking15
Showing all 23 of 26 technologies