Customer Data Platform

36 technologies in this category

Every Customer Data Platform technology tracked by Ful.io, ranked by how many websites use each one. Explore the tools in this category and see which platforms lead the market.

Lytics and Segment together are used by about 67.57% of all Customer Data Platform websites Ful.io tracks across 36 technologies. Lytics alone runs roughly 56.34% and Segment 11.23%.

316,136
websites tracked
across 36 Customer Data Platform technologies
Customer Data Platform websites by countrymarket share · top 8 countries
🇺🇸United States
9%
🇩🇪Germany
6%
🇫🇷France
3.8%
🇬🇧United Kingdom
3.6%
🇳🇱Netherlands
2.6%
🇨🇦Canada
1.8%
🇧🇪Belgium
1.6%
🇦🇺Australia
1.5%
0%2.5%5%7.5%10%
Customer Data Platform category sharetop 10 technologies
Lytics · 56%Segment · 11%Tealium · 11%Sirdata · 5.9%Emarsys · 2.9%Treasure Data · 1.4%Adobe Experience Platform Identity Service · 1.3%Userpilot · 1%Antsomi CDP 365 · 0.8%Tail · 0.8%Others (26) · 7.1%56%LYTICS
Lytics56%
Segment11%
Tealium11%
Sirdata5.9%
Emarsys2.9%
Treasure Data1.4%
Adobe Experience Platform Identity Service1.3%
Userpilot1%
Antsomi CDP 3650.8%
Tail0.8%
Others (26)7.1%

All Customer Data Platform technologies

TechnologyMarket shareWebsites
Lytics178,120
Segment35,496
Tealium35,493
Sirdata18,580
Emarsys9,197
Treasure Data4,514
Adobe Experience Platform Identity Service4,121
Userpilot3,042
Antsomi CDP 3652,665
Tail2,537
Salesforce Audience Studio2,524
BlueConic2,375
Commanders Act2,176
Willdesk1,849
Exponea1,790
mParticle1,486
PriceSpider1,468
Insider1,391
Listrak1,390
Totango1,356
ChurnZero938
Ometria804
Acquia Lift613
Zeotap481
inSided377
Dengage350
Sub2Tech220
Cooladata161
Optimove149
ONEcount118
Leadspace116
FirstHive112
Lemnisk41
SALESmanago40
Simon28
Intilery18
Showing all 36 of 36 technologies