Customer Data Platform

54 technologies in this category

Every Customer Data Platform technology tracked by Ful.io, ranked by how many websites use each one. Explore the tools in this category and see which platforms lead the market.

Snowplow Analytics and Lytics together are used by about 74.27% of all Customer Data Platform websites Ful.io tracks across 54 technologies. Snowplow Analytics alone runs roughly 55.87% and Lytics 18.41%.

961,972
websites tracked
across 54 Customer Data Platform technologies
Customer Data Platform websites by countrymarket share · top 8 countries
🇺🇸United States
11%
🇬🇧United Kingdom
3.3%
🇩🇪Germany
2.8%
🇨🇦Canada
2.4%
🇫🇷France
1.7%
🇦🇺Australia
1.7%
🇳🇱Netherlands
1.5%
🇨🇭Switzerland
0.9%
0%3%6%9%12%
Customer Data Platform category sharetop 10 technologies
Snowplow Analytics · 56%Lytics · 18%Hive.co · 7.7%Tealium · 3.7%Segment · 3.6%Rudderstack · 2.8%Sirdata · 1.9%Emarsys · 1%Adobe Experience Platform Identity Service · 0.5%Treasure Data · 0.5%Others (44) · 4.1%56%SNOWPLOW ANA
Snowplow Analytics56%
Lytics18%
Hive.co7.7%
Tealium3.7%
Segment3.6%
Rudderstack2.8%
Sirdata1.9%
Emarsys1%
Adobe Experience Platform Identity Service0.5%
Treasure Data0.5%
Others (44)4.1%

All Customer Data Platform technologies

TechnologyMarket shareWebsites
Snowplow Analytics537,427
Lytics177,075
Hive.co73,678
Tealium35,535
Segment35,065
Rudderstack26,870
Sirdata18,491
Emarsys9,403
Adobe Experience Platform Identity Service4,649
Treasure Data4,472
Woopra4,091
Userpilot2,842
Antsomi CDP 3652,602
Tail2,472
Blueshift2,425
Salesforce Audience Studio2,289
BlueConic2,206
Clearbit2,142
Commanders Act1,955
Exponea1,810
Willdesk1,782
Insider1,516
PriceSpider1,394
mParticle1,354
Listrak1,218
Totango1,115
ChurnZero760
Ometria704
Thunderhead623
Acquia Lift612
Zaius513
Zeotap306
inSided297
Dengage270
Bridg270
Voyado262
Sub2Tech256
Custobar169
Synerise147
Optimove129
Cooladata127
Lexer91
Ascent36089
FreshLime87
FirstHive76
Fospha59
Astronomer57
Leadspace55
ONEcount53
Acquia Customer Data Platform23
Lemnisk22
Simon17
SALESmanago16
Showing all 53 of 54 technologies